Behind the Curve: Marketing at Consumer Law Firms
In a 1950 paper on artificial intelligence, Alan Turing, the father of theoretical computer science, wrote “We can only see a short distance ahead, but we can see plenty there that needs
The Changing Face of Law Firms
The legal industry is currently experiencing a period of great change, in the main due to technological advancements but also an increasingly informed, tech-aware client base and new non-traditional market entrants.
Firms
How GDPR Will Affect your Business
In a world where consumers spend an increasing amount of their time online; data is everything. The ability to analyse and act upon relevant data has allowed companies to maximise their targeting
Spotting and Stopping Discrimination in the Workplace
If you have been treated unfairly at work because of who you are, you may have been discriminated against. Under the Equality Act, discrimination in the workplace is unlawful. The act protects
Public Trust is on the Rise but Can the Same be Said about Choice?
Whilst satisfaction with legal services remains strong and public trust in lawyers has increased, the proportion of consumers who shop around and compare prices before instructing a solicitor has remained at a